Privacy Policy

Information We Collect

At Dervalino, we collect information to provide you with the best possible Pilates training experience. The types of information we collect include:

Personal Information

• Contact Details: Name, email address, phone number, and mailing address
• Emergency Contacts: Information for safety purposes during training sessions
• Payment Information: Billing details for session bookings and equipment rental
• Physical Information: Fitness level, previous experience with Pilates equipment, and any physical limitations relevant to safe training

Automatically Collected Information

• Website Usage: IP address, browser type, pages visited, and time spent on our site
• Booking Patterns: Class preferences, scheduling patterns, and equipment usage
• Communication Records: Records of your interactions with our staff and instructors

How We Use Your Information

We use your personal information for the following purposes:

Service Delivery

• Scheduling and managing your Pilates sessions on reformer, Cadillac, and chair equipment
• Customizing training programs based on your fitness level and goals
• Providing safe and effective stabilizer activation techniques
• Communicating about class schedules, cancellations, and studio updates

Safety and Quality

• Ensuring proper use of Pilates equipment and springs resistance systems
• Maintaining emergency contact information for your safety
• Tracking progress and adjusting training intensity as needed
• Quality assurance and instructor training purposes

Business Operations

• Processing payments for sessions and packages
• Sending newsletters about new classes and Pilates techniques
• Improving our services based on feedback and usage patterns
• Compliance with legal and regulatory requirements

Data Protection & Security

We take the security of your personal information seriously and implement various measures to protect it:

Technical Safeguards

• Encryption: All sensitive data is encrypted during transmission and storage
• Secure Servers: Our systems are hosted on secure servers with regular security updates
• Access Controls: Limited access to personal information on a need-to-know basis
• Regular Backups: Secure backup procedures to prevent data loss

Physical Safeguards

• Locked filing cabinets for physical records at our West Hoxton studio
• Restricted access to areas where personal information is stored
• Secure disposal of documents containing personal information
• Staff training on privacy and security procedures

Data Retention

We retain your personal information only as long as necessary for:

• Providing ongoing Pilates services and maintaining your training history
• Complying with legal obligations (typically 7 years for financial records)
• Resolving disputes and enforcing our terms of service

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your browsing experience:

Types of Cookies We Use

• Essential Cookies: Required for basic website functionality and booking system
• Performance Cookies: Help us understand how visitors interact with our website
• Functional Cookies: Remember your preferences and settings
• Marketing Cookies: Used to deliver relevant content about our Pilates services

Managing Cookies

You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality, including our online booking system for reformer and Cadillac sessions.

For more detailed information about our cookie practices, please refer to our separate Cookie Policy.

Your Privacy Rights

You have several rights regarding your personal information:

Access and Portability

• Right to Access: Request a copy of the personal information we hold about you
• Data Portability: Receive your data in a commonly used format
• Information Updates: Review and update your contact and emergency information

Control and Correction

• Right to Rectification: Correct inaccurate or incomplete information
• Right to Erasure: Request deletion of your personal information (subject to legal requirements)
• Right to Restriction: Limit how we process your information

Communication Preferences

• Marketing Opt-out: Unsubscribe from promotional emails about new classes
• Communication Channels: Choose how you receive updates about your sessions
• Consent Withdrawal: Withdraw consent for non-essential data processing

Exercising Your Rights

To exercise any of these rights, please contact us using the information provided in the Contact Us section below. We will respond to your request within 30 days.

Third-Party Services

We work with trusted partners to provide our services effectively:

Service Providers

• Payment Processors: Secure handling of payment information for session bookings
• Booking Software: Online scheduling system for reformer, Cadillac, and chair sessions
• Email Services: Communication platform for class updates and newsletters
• Analytics Tools: Website performance and user experience analysis

Social Media Integration

Our website includes links to our social media profiles:

• Instagram: @pilatesequipment.fitness
• Facebook: Community updates and class announcements
• YouTube: Educational content about Pilates techniques

Please review the privacy policies of these platforms for information about their data practices.

External Resources

We may link to external resources such as the official Pilates Method website for educational purposes. These sites have their own privacy policies.

International Data Transfers

As we operate primarily in Australia, most of your data is stored and processed locally. However, some of our technology providers may process data internationally:

Safeguards for International Transfers

• We only work with providers that maintain adequate data protection standards
• Contractual protections ensure your data receives equivalent protection
• Regular reviews of our providers' security and privacy practices

Location of Data Processing

• Primary Storage: Australia (our main studio operations)
• Backup Systems: Secure cloud storage with Australian data centers
• Payment Processing: May involve international secure payment networks

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws:

Notification of Changes

• Significant changes will be communicated via email to active clients
• Updated policies will be posted on our website with the revision date
• Continued use of our services constitutes acceptance of the updated policy

Version History

• Version 1.0 (July 30, 2025): Initial privacy policy for Dervalino studio
• Future updates will be listed here with their effective dates